A Cornish dad and daughter team’s plea for help with their local ‘Beach Guardian’ project, inspired Nissan to volunteer a pickup to help clear rubbish from some of Cornwall’s remotest beaches.
Beach Guardian is the brainchild of Emily Stevenson (21), a marine biology student, and her father Rob (50). The pair have been clearing waste from beaches in Cornwall for 10 years. They decided to set up the community group after realising the plastic problem was getting worse. They amassed an army of local volunteers to help, but they were struggling to reach remote locations and remove bulky rubbish with their family car, so they posted a request for help on social media.
Nissan responded by volunteering the new Navara OFF-ROADER AT32, which can be fitted with a snorkel and is designed for extreme landscapes.
It helped Beach Guardian take on their most challenging beach plastic clean-up to date, reaching over rocky terrain and removing debris like plastic nets.
More than eight million tonnes of plastic end up in the world’s oceans every year with devastating consequences for marine wildlife, fisheries and tourism.
Says Ken Ramirez, senior vice president of sales and marketing at Nissan Europe: “The Navara OFF-ROADER AT32 is the perfect partner for Beach Guardian. Designed to take on the most challenging conditions like wet sand and rocks, and with a snorkel that allows it to better drive through water, it’s ideal to support their work on remote beaches. Community heroes like Emily and Rob, who give their own time to try to make a difference, are an inspiration to us all.”
Alongside the film, Nissan is inviting community groups across Europe to nominate remote and tough-to-reach beaches or other locations where the Navara could help them clear plastic waste. Members of the public or community groups who want to highlight an area of beach that needs clearing of plastic waste should use the free What3Words photo app to send an image of the beach plastic they’ve found along with its precise location to Nissan GB at firstname.lastname@example.org.