Bentley goes ski-ing

1 min read

With tracts of the country waking up to snow this morning, luxury motor manufacturer Bentley chose a good day (18 December) to announce its latest innovation – skis made from a new composite material and designed in collaboration with the styling studio at its Crewe factory. In a limited edition of 250, they retail at around £6000 a pair.

The 'one-of-a-kind' skis, poles and ski bag have been handmade in Switzerland and, says Bentley, unique and patented technology make the range truly 'one-of-a-kind'. New materials deployed in the skis will be a world first. The £5,900 skis will be a limited edition of 250 numbered pairs. Zaiìra is a new composite material containing carbon fibres specially developed by Zai, a high-end manufacturer of ski products, helmets and goggles, based in the Swiss village of Disentis. Zaiìra is used on the skis' top layer in combination with natural rubber in the central part as well as carbon fabric in composition with chrome steel in the torsion part. Additionally, long carbon fibre reinforced thermoplastic composites are being used in the skis. The ski poles also demonstrate a new technology, ExoGrid, used solely for the first time in the Bentley skis. A unique combination of the materials titan and carbon fabric reduces weight and guarantees high stability, and is currently used for golf shafts. The ski bag is also custom-designed and custom-manufactured by Zai.