Airedale Chemical used to only manufacture and supply speciality chemicals sold in intermediate bulk containers of 1000 litres. However, after identifying a gap in the market for industrial chemicals in smaller quantities, it now offers small-pack solutions from one, five and 25 litre units.
Daniel Marr, head of marketing at Airedale Chemical, explains: “This addition to our services opens us to a whole new customer demographic and also offers different selling options for our existing clients.
“We are aware of customers who operate in different countries with varying size requirements that will find this particularly useful. It also allows flexibility for clients to market their products to brand-new audiences.
“Not only can we now cater for those looking for industrial chemicals in smaller quantities, but we’re also the source of raw chemical materials, so we now offer a truly complete solution which sees off-the-shelf and bespoke formulated products leave the site.”
Marr adds: “We are still in the early stages of this new venture and we’re looking to extend the small-pack service across a broad range of our products to enter new, high growth markets.”