Coaching schemes must demonstrate success or face the cut says CIPD
1 min read
Coaching schemes must be rigorously evaluated to show their impact on staff performance or they could be scrapped by recession-hit businesses, the Chartered Institute of Personnel and Development (CIPD) has warned.
CIPD made the warning as it launched a new coaching evaluation guide to tackle poor levels of assessment.
Only 3 in 10 employers assess the impact of coaching programmes according to CIPD research.
This is leaving many schemes vulnerable to cutbacks, CIPD claimed.
John McGurk, CIPD advisor learning and talent, said: "Without any sort of evaluation an organisation's coaching initiatives are left vulnerable to both financial and resourcing pressures, which could be particularly dangerous in tough economic times."
The CIPD's Real World Coaching Evaluation guide aims to help firms identify and roll out successful evaluation measures.
Effective coaching can boost company performance and align staff to business goals, CIPD stressed.
The new guide includes an OPRA tool- designed to help coaches continuously assess the impact of their work.
OPRA stands for: ownership and sponsorship, positioning and context, resourcing and procurement, assessment and evaluation.