Online semantic search service to bring like minded people together

Dubbed BAAGZ, it’s aimed at fostering a collaborative web experience for users with similar interests, enabling them to share and enhance content with new ideas. The service is based on Exalead’s patented Semantic Web search technology, Search By Serendipity. However, the company says BAAGZ is more than a search engine – effectively a new form of social network. It uses public content in folders called ‘baagz’, that act as shortcuts to favourite web sites, articles, pictures, videos, RSS feeds and notes. “BAAGZ represents more than a decade of R&D and aims to capture the very essence of what is referred to as Web 2.0,” says founder and CEO François Bourdoncle. “We’ve applied our expertise in search and user interfaces to the elements of sharing, personalisation and social networking to allow people to use the web as a place to find information and people with similar interests or goals, or are experts in a given field or subject.”