The report from The Education Select Committee called for continued improvement in framework, standards and quality of apprenticeships. It said careers advice and parental perceptions of apprenticeships needed urgent attention.
Julia Chippendale (pictured), managing director of EAL, said: "These findings reaffirm what we and the IAC have been saying consistently for the past two years – schools careers advice is woefully inadequate in many cases.
"It is why we launched our Closer to Industry pledge encouraging schools and colleges to offer impartial careers advice and promote vocational education as an alternative to university."
She added: 'We will continue to work tirelessly to help industry and education move forward together for the benefit of all."
The announcement comes just days after the biggest ever survey of apprentices by the Industry Apprentice Council, founded and funded by EAL and sponsored by the Institute of the Motor Industry, revealed a continued catastrophic failure of schools and colleges to provide adequate advice on apprenticeships and other vocational opportunities.
The survey, conducted by the Industry Apprentice Council (IAC) found that 45% of the 1,300 respondents received inadequate or no information about apprenticeships from their schools or colleges.
Only 7% learned of the apprenticeship option from careers advisors while 56% had to find out information for themselves.
You can see the full results of the IAC survey here and the full education select committee report here.
