Software and services giant Oracle says it’s seen a full 83% increase in applications revenues in the Europe, Middle East and Africa region in the first quarter of its 2007 fiscal year.
The improvement follows Oracle’s launch of its ‘choice and support’ strategy, which offers users the ability to stay with their existing deployments, and to move up to new technologies only when they want to.
The ‘Oracle Applications Unlimited’ programme covers Oracle, Siebel, PeopleSoft and JD Edwards applications, all of which are now supported with long-term dedicated development and support.
Oracle’s Lifetime Support policy also covers the whole technology infrastructure, from the database to middleware to applications.
During the quarter, Oracle applications were bought for projects including: a biometric-based system for photos and fingerprints; migration from a mainframe to Oracle Grid; stock market trading; and management of very large volumes of manufacturing data.
Industrial organisations buying include: Scottish Water, Meester Stegeman (Sara Lee Foods, (Netherlands), Konex and Action (Poland) and Ye’im Tekstil (Turkey).
Scottish Water says it plans to get efficiencies from the pre-integrated applications and reduced middleware complexity. “We are building significantly on our existing relationship, and reinforcing our long-term Oracle commitment,” says Mark Adderley, Business Services, Scottish Water.
“Customers have been impressed, as [the programme] puts them in the driving seat in determining their own IT strategy, at their own pace,” says Sergio Giacoletto, Executive Vice President, Oracle EMEA. “We’re happy to make that happen for them.”